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Music: Business

at Winona State University

Program Details

  • Award: Bachelor of Science
  • Credits: 120
  • Delivery: Face-to-face where some online courses may be available or required.
  • WIA Certified

About this Program

Music Management and Merchandising. A program that prepares individuals to organize and manage music organizations, operations, facilities, and personnel. Includes instruction in business and financial management; marketing and fundraising; personnel management and labor relations; event promotion and management; music products merchandising; artist agency and promotion; music law; and applications to specific activities such as managing theaters, recording studios and companies, bands and other ensembles, individual artists, and music organizations.

Program Locations

  • Winona State University 55987

Labor Market Information

  • Art Directors

  • Median wage: $36.44/hour-Well above the median
  • Employment outlook: Shrinking
  • College Art, Drama, and Music Teachers

  • Median wage: $63,394/year-Well above the median
  • Employment outlook: Average
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Winona State University
Winona State University
P.O. Box 5838 Winona, MN 55987 Toll-Free: (800) 342-5978 Local: (507) 457-5100 Email: