An instructional program that describes the creation, transmission, and evaluation of commercial messages concerned with the promotion and sale of products and services, and that prepares individuals to function as advertising assistants, technicians, managers and executives. Includes instruction in advertising theory; marketing strategy; advertising copy/art, layout and production methods; and media relations.
Minnesota State Colleges and Universities
30 7th St. E., Suite 350, St. Paul, MN 55101-7804
Toll free: (800) 456-8519 | International: +1-651-5560596
Consumers with hearing or speech disabilities may contact us via their preferred Telecommunications Relay Service.