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MKTG 300 - Marketing Principles
Fall 2017, Section 50

ID #Subj#SecTitleDatesDaysTimeCrdsStatusInstructorDelivery MethodLoc
000070 MKTG 300 50 Marketing Principles
08/19 - 12/10
n/a
na - na
4.0 Open Greder, Rodney
Completely Online-Asynchronous Location: z MnSCU Metropolitan State University


Meeting Details
DatesDaysTimeBuilding/RoomInstructor
8/19/2017 - 12/10/2017 n/a na - na n/a Greder, Rodney

Notes
  • Prerequisite: Goal 1 writing requirement plus 30 credits must be satisfied. Note: This is an online course, not an independent study. Course has no required face-to-face or synchronous meetings. There are required online activities and assignments each week. No required proctored exams. Intermediate computer/Internet skills required. For online learning and course access information go to www.metrostate.edu/col click on Student Resources

Location Details
Offered through: Metropolitan State University.
Campus: Metropolitan State University. Location: z MnSCU Metropolitan State University.

Seat Availability
Status: Open Size: 27 Enrolled: 26 Seats Remaining: 1

Restrictions
  • Requires minimum credits: 30

Add/Drop/Withdraw
Full refund is available until August 27, 2017, 11:59PM CST.
Adding course is closed. Dropping course is closed.
The last day to withdraw from this course is November 20, 2017.

Tuition and Fees (Approximate)

Tuition and Fees (approximate):

Tuition -resident: $1,214.92
Tuition -nonresident: $1,214.92
Approximate Course Fees: $137.88

Course Level
Undergraduate

Proctored Test Requirement
None

On-site Seat Requirement
None

Description
This course surveys factors that marketing managers take into account when creating a marketing plan, including consumer behavior principles, market segmentation, product life cycle, packaging, branding, pricing, advertising, sales promotion, public relations, personal selling, product distribution methods and key laws affecting marketing practices. The course takes a practical approach to explaining how to identify marketing objectives and determine strategies for reaching them. It is useful to general business students, students who plan marketing management or marketing communications careers and those who wish to be better informed consumers. This course is also offered online. Prerequisite: Goal 1 writing requirement plus 30 credits must be satisfied.

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