Metropolitan State University

Course Equivalents

Course Equivalents for MKTG 310 at Metropolitan State University in

While all courses listed as equivalents below are transferable, they are not necessarily equivalent in both directions. The courses below transfer TO the college or university shown above. To see how courses from your home college or university transfer to other participating colleges or universities, you can search Transferology.

If you are enrolling in the equivalent course in order to fulfill a program/major requirement, it is best to check with your academic advisor to ensure that the equivalent course will meet the requirements of your particular major.

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Bemidji State University
BUAD 3567 - Consumer Behavior - 3 credits
An interdisciplinary approach to the study of the buying behaviors of consumers. Emphasizes the marketing implications of theory and findings from the behavioral sciences. Prerequisite: BUAD 3361.
Section Availability
Minnesota State University Moorhead
MKTG 421 - Consumer Behavior - 3 credits
Using concepts drawn from the behavioral sciences to understand those activities people undertake when obtaining, consuming, and disposing of products and services.
Section Availability
Minnesota State University, Mankato
MRKT 316 - Consumer Behavior - 3 credits

Students will learn about consumer decision styles, perceptions, group influences, family decision-making, lifestyles, shopping behaviors and domestic and international trends related to marketing strategies. The framework consists of individual or group projects, usually requiring some personal interviewing, exams, and reports.
Section Availability
Southwest Minnesota State University
MKTG 391 - Consumer Behavior - 3 credits
The nature of marketing to consumers makes it virtually impossible to determine individual purchasing preferences so the market must be analyzed based on general characteristics of the target market for a product or service. This course studies the behavioral characteristics of various consumer groups to better equip students with skills necessary to plan consumer-marketing strategies based on behavior patterns.
Section Availability
St. Cloud State University
MKTG 321 - Buyer Behavior - 3 credits

Consumer and organizational buying behavior; psychological, economic, and socio-cultural theories as they relate to buying decisions. Prereq.: 320. 3 Cr. F,S,SUM.
Section Availability